Australia Post needed a platform to announce new services and reflect on recent market insights with maximum impact. The event had to balance live engagement with a polished virtual stream - delivering key messages to both in-room guests and a nationwide online audience. With panel discussions, one-on-one interviews, and high-level forecasting sessions, the challenge was to create a seamless hybrid experience that kept the message sharp and the audience engaged across both formats.
Working in partnership with Alive Events Agency, Connected Event Group designed a technical solution that blended high-quality production with intelligent delivery. Our role was to ensure that every moment - from the host’s opening through to expert panels and customer stories - was captured and delivered with clarity and style.
The production included:
More importantly, the technology was carefully selected not just to “show” the event but to amplify the storytelling. Crisp camera shots made the interviews feel personal. Dynamic LED visuals gave weight to statistics and announcements. Reliable streaming meant the online audience was just as connected as those in the room.
The hybrid event delivered a powerful launch moment for Australia Post, bringing together live energy and virtual accessibility. Speakers - from Shopify’s Shaun Broughton to economists and retail leaders - were showcased with clarity, and their insights were shared seamlessly across both audiences.
By leaning on innovative AV solutions, the event made complex data and forecasts engaging and digestible, ensuring Australia Post’s new services and strategic direction stood out.
For Connected Event Group, the project also highlighted the value of strong partnerships. Alive Events Agency brought creative vision and client expertise, while our team focused on the technical precision required to bring it to life. This trusted collaboration - strengthened by ongoing relationships with both Alive and key team members like Nico and Libbie - ensured the event was not just delivered, but elevated.
It all looked & sounded great! You were absolutely incredible. As always, super calm, composed, and totally in control. Everything ran smoothly thanks to you and the Connected team.
