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Case Study

LAND FORCES 2022

LAND FORCES is Australia’s premier biennial International Land Defence Expo, attracting more than 700 companies from within Australia and across the globe. 

The event is considered to be a key meeting hub for defence industry professionals, academics and government bodies. The event is of particular importance as the Australian Army is implementing the most substantial period of recapitalisation and optimisation since the Second World War.

This is our sixth time at LAND FORCES providing AV equipment and support services to stand builders and exhibitors, but our first time as the official AV partner of the event. To ensure ordering event AV was easy for all shell scheme exhibitors, we built an easy to navigate, LAND FORCES 2022 AV ordering website.

The Challenge

LAND FORCES is Australia’s premier biennial International Land Defence Expo, attracting more than 700 companies from within Australia and across the globe. 

The event is considered to be a key meeting hub for defence industry professionals, academics and government bodies. The event is of particular importance as the Australian Army is implementing the most substantial period of recapitalisation and optimisation since the Second World War.

This is our sixth time at LAND FORCES providing AV equipment and support services to stand builders and exhibitors, but our first time as the official AV partner of the event. To ensure ordering event AV was easy for all shell scheme exhibitors, we built an easy to navigate, LAND FORCES 2022 AV ordering website.

The Solution

We provided a series of custom AV solutions at LAND FORCES 2022 including LED screens, PA systems, touchscreens, tablets and digital signage for a number of custom exhibition stands, along with a range of AV equipment and support for all shell scheme exhibits.

To prepare for last minute changes and unforeseen circumstances during the bump in, our team prepared additional equipment and spare items to avoid delays and solve any technical malfunctions with ease. To allow for a seamless event experience, we had a team of AV technicians on-site each day checking our equipment was performing correctly and providing on-call technical support for all of our clients. 

The Results

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Rob from Concept Craft: “Very happy. Greatly appreciate all your help with the exhibition stands." Pauline from Incipere Singapore: “The team has done amazing work. Thank you so much.” Attendees at Hanwha stand: “Very impressed with the LED screen.” 

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