The Conference Collective podcast

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May 12, 2025

Episode 3

Promoting Business Events: Kelly Maynard on Australia’s Global Appeal

Join us as we chat with Kelly Maynard about her unique journey from working in hotels to leading Business Events Australia. Kelly takes us through her experiences traveling the world and attending events as a customer, using those insights to shape how Tourism Australia supports and promotes business events. She dives into the impact of the business events sector on Australia's economy, the success of their campaigns, and how event organisers can leverage grants to promote events in Australia.

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